Audience
CafeScreen is a premium out-of-home media solution designed to deliver advertisers a captive audience of CBD business professionals.
Australians are working longer hours than ever before, and their lives outside of work are just as demanding. CBD business professionals in particular are becoming more difficult to reach using traditional media channels as their world increasingly revolves around the workplace and a highly scheduled social agenda.
CafeScreen connects with CBD business professionals while they are enjoying a moment away from the madness of the office and anticipating their freshly made barista coffee; a cherished ritual for many.
CBD business professionals are aggressive consumers a highly coveted audience for marketers. They are not only highly aspirational, they are equipped with the financial means to purchase products and services that connect with them.